Your Reservation Suite: an innovative, effective idea that is easy to use. Probably the best hotel concierge service since the birth of the web. Your Reservation is the first concierge suite for hotels that combines direct marketing tools, techniques of up and cross selling and customer satisfaction. Your Reservation Suite allows you to manage relations with customers before and after their stay at your hotel, enhancing the image of your facilities by promoting offers and services aimed at increasing client stay rates and expenditure. Quick and easy. Your reservation can be interfaced with management software to make it possible to completely automate the entire process of reception management. In stand alone mode the only activity that the back office is set to perform is to enter information in the registration form of the programme (the customer's name, date of arrival and departure). Upon confirmation of the data, Your Reservation automatically generates a personalized e-mail and sends it to the customer. Your Reservation takes care of the content. The e-mail text, in addition to confirming the reservation, contains a link that allows the user instant access to after sales services. Its contents are customized with the hotel image and a section dedicated to events in the city and are fully managed by communications professionals.

2379 events Italy

Who we are

Cambucina is an idea from Direzione Marketing, the number one office in outsourcing for marketing and corporate communications.


Our role is to offer small and medium enterprises a dedicated marketing direction ensuring competitive advantages in cost and a reduction in the amount of work involved in coordinating the individual professionals involved in decision-making and marketing production.


Our work is ongoing and often the activity is performed on customer premises. In other words we pursue the total project, shared, just as it would be if we were the internal marketing direction of the company. Once the objectives and work plan have been defined, we engage in finalizing the individual projects, sharing ideas with the client, research made and results gathered.



Direzione Marketing combines expertise in marketing, communication and information technology. The members of our team have worked autonomously on the communication and market research for one of the most important international Ads Paper. For the Secondamano group, in Milan, they have developed marketing plans in partnership with, among others, Elvia-RAS and Findomestic. In 2000 they carried out a study of marketing and coordinated the implementation of a case history of the Italian web (today Love Lycos). They are also dedicated to the creation of portals, software management tools and web based marketing, acquiring an important know-how in hotel and tourism.



www.direzionemarketing.com


Events Italy - Cambucina image
EN
1